Behind the scenes...
Tue 24 Apr 2012
The gorgeous new Lipsy summer collections have now landed in stores and on the Lipsy site. If you're a regular reader of the Lipsy newsletter you'll know that the biggest trends this season are ice cream pastels and tropical clashing prints! For this season's campaign shoot we transported our studio into our very own ice cream parlour and tropical getaway complete with palm trees!
Take a sneak peek at the Lipsy models in make up and perfecting their poses and pouts for the cameras!
Now all that's left to do is countdown the days till summer to add the finishing touch to our pastel dresses - an ice cream sundae!
You can view the rest of the campaign images and shop the collection here.